Imagine your audience watching a product video on Instagram and instantly tapping “Buy Now”—without leaving the reel. That’s the magic of shoppable videos. Short-form content dominates social media, but when combined with interactivity, it becomes a powerful ecommerce tool that delivers higher ROI. Studies show that interactive videos

Imagine scrolling through a product page and seeing a video where you can click directly on the items being showcased to add them to your cart. No extra steps, no hunting for the product—just instant shopping. That’s the power of shoppable videos. According to Wyzowl, 88% of people